Pay Attention to Your Marketing Content and Strategies

content marketing world 2018 cleveland ohio

Content Marketing World is the largest content marketing event on the planet. Now in its 8th year, CMWorld will attract almost 4,000 attendees from over 50 countries to Cleveland, Ohio.


CMWorld works to achieve the mission of the Content Marketing Institute – simply to advance the practice of content …

Continue reading →

Pay Attention to your Audience: Stand in Service as their Speaker

joey coleman michael port steal the show podcast

I loved this Steal the Show podcast episode with Michael Port and Joey Coleman as they discuss the first 100 days as a professional speaker. This delightful, insightful podcast was created to inspire speakers to inspire their audience. They focus on how to pay attention to the audience’s needs and …

Continue reading →

Book Review: Crisis Ready by Melissa Agnes

Crisis Ready: Building an Invincible Brand in an Uncertain World by Melissa AgnesNo matter your level of security, due diligence, or control, the reality is that we live in uncertain times. Organizations are prone to a multitude of risks that can attack from every angle. And yet the greatest exposure does not lie within these risks. Rather, it lies in having a …

Continue reading →

Book Recommendation: The Go-Giver Influencer by Bob Burg

the go giver influencer by bob burgThe Go-Giver Influencer is a story about two young, ambitious businesspeople: Gillian Waters, the chief buyer for Smith & Banks, a midsized company that operates a national chain of pet accessory stores; and Jackson Hill, the founder of Angels Clothed in Fur, a small but growing manufacturer of all-natural pet …

Continue reading →

Book Review: Company Culture for Dummies by Mike Ganino

Company Culture for Dummies by Mike GaninoOrganizations around the world are looking for the “secret sauce” to create strong company cultures—and this book lets you in on what you can do to share the same culture that drives places like Google, Southwest, and Wegman’s to succeed.

Inside, expert author on corporate culture Mike Ganino distills company …

Continue reading →

Book Recommendation: Never Lose a Customer Again by Joey Coleman

Never Lose a Customer Again Joey ColemanColeman’s theory of building customer loyalty isn’t about focusing on marketing or closing the sale: It’s about the First 100 Days® after the sale and the interactions the customer experiences.

While new customers experience joy, euphoria, and excitement, these feelings quickly shift to fear, doubt, and uncertainty as buyer’s remorse …

Continue reading →

Mel Robbins 5 Second Rule Book Review

5 second rule mel robbins book reviewNeed to pay attention to what really matters in your life? Read Mel’s book, 5 Second Rule. 5 seconds will change your life.… that’s it. It’s simple. It’s powerful. Invest your precious time reading this book filled with practical advice and great social media testimonials and proof this …

Continue reading →

Pay Attention to this Hot Mess… a practical guide to organizing!

When I heard the title of my talented organizing friend, Laurie Palau from Simply b Organized, new book, I smiled – Hot Mess: A Practical Guide to Getting Organized. 

This book is funny, valuable and a great easy read.

This book will also help you identify the root of your …

Continue reading →

Mini Gift Guide For The Tech Traveller Business Person In Your Life – Guest Blog by Mitch Joel

tech travellerNormally, I shy away from gift guides. This year is different.

I consider myself a tech traveller. I travel about 150,000 miles per year (for some that’s insane, for other that’s called “February”). With that, I am always super specific about the gear that I travel with. Because I never …

Continue reading →

Who is Your Pete? B Cellars Attention to Customers

B Cellars Extraordinary Customer Experience“Welcome to B Cellars,” she said with a huge smile.


It was one of those insanely hot days in Napa, in the middle of summer, and we were greeted with her kindness and a cold drink and informed our guide Pete would be with us shortly.


This …

Continue reading →